Tags: emotion/desire, gender, media, politics/election/voting, hillary clinton, john edwards, 00 to 05 mins Year: 2008 Length: 0:47 Access: YouTube Summary: In this clip, we see John Edwards respond to accusations that he criticized Hillary Clinton for getting emotional during the 2008 Presidential Primary (view a clip of Clinton). What's interesting is when the interviewer asks Edwards whether he's ever "teared up" on the campaign trail. Edwards staunchly claims to never have cried on the campaign trail, despite acknowledging the grueling, tough nature of the work. In making this claim, Edwards not only reinforces an ideal of hegemonic masculinity (i.e., the stoic man), but also uses this appeal to hegemonic masculinity as an indication of his ability to "handle" the tough world of politics, thereby distancing himself from anything feminine and making an implicit claim about the incompatibility of femininity (i.e., women and specifically Clinton) and politics. Submitted By: Valerie Chepp
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Tags: gender, marketing/brands, sexism, representation, subtitles/CC, 06 to 10 mins Year: 2009 Length: 7:19 Access: YouTube Summary: This clip is taken from TED Talks, a non-profit which hosts presentations related to ideas of technology, entertainment, and design. The clip features Jane Chen, the CEO of a company called Embrace. In the talk, she promotes a life-saving and inexpensive incubation technology for premature infants. The clip would work well in a class on the sociology of gender, as it demonstrates that women are often paired with technologies related to care taking and nurturing. This clip works will with an advertisement for the iPad (here), which demonstrates that men are often paired with high technology thought to be associated with logic. Submitted By: Lester Andrist Tags: gender, marketing/brands, sexism, representation,subtitles/CC, 06 to 10 mins Year: 2010 Length: 8:00 Access: YouTube Summary: This clip for the iPad is ostensibly a casual chat with four men involved with R&D at Apple. Women are conspicuously missing from this clip. This clip would be useful in a class on the sociology of gender because the exclusion of women reveals a natural affinity between male logic and technological innovation, at least in the United States. Perhaps Apple intuitively understands that if they featured an exuberant woman in the ad, it would suggest that the iPad’s programming is logically flawed. This clip works well with Jane Chen's talk at Ted (here), which suggests that women are often paired with care taking technologies. Submitted By: Lester Andrist Tags: consumption/consumerism, marketing/brands, media, multiculturalism, race/ethnicity, 00 to 05 mins Year: 2009 Length: 1:00 Access: YouTube Summary: This commercial nicely exhibits multicultural marketing strategies, portraying a largely racially/ethnically ambiguous (i.e., "multicultural") cast in order to broaden the consumer base and make implicit claims that appeal to colorblind race logics. The commercial serves as a nice companion piece to: Minjeong, K., and Chung, A. Y. 2005. "Consuming Orientalism: Images of Asian/American women in multicultural advertising." Qualitative Sociology 28(1). Submitted By: Valerie Chepp Tags: demography/population, globalization, child mortality, infant mortality, child survival, data visualization, income, global development, subtitles/CC, 11 to 20 mins Year: 2006 Length: 19:50 Access: Ted Talks Summary: This clip is taken from the TED Talks, a non-profit which hosts presentations related to ideas of technology, entertainment, and design. In this clip, Hans Rosling uses innovative data visualization tools to illustrate global changes since the 1960s related to fertility, life expectancy, child survival and poverty by nation (and region). Specifically, Rosling underscores the difference between popular perceptions of the so-called third world and evidence from census data. The clip would be useful for a demography or an introductory sociology class, as it demonstrates how statistical data often provides insights about the world which contradict common sense. An updated and visually interesting demonstration of the relationship between life expectancy and wealth by nation can be found in a newly released preview for Rosling's upcoming documentary, The Joy of Stats. Note, this clip might work well with Danah Boyd's talk at Gov. 2.0 Expo 2010, where she notes that data is not enough in itself but must be appropriately analyzed. Submitted By: Lester Andrist Tags: knowledge, data visualization, demography, information literacy, technology, subtitles/CC, 11 to 20 mins Year: 2010 Length: 14:14 Access: YouTube Summary: In this talk entitled, "Connecting with Communities," sociologist Danah Boyd discusses the importance of data transparency, but argues that data are not enough. Even more important is the ability to interpret data. Boyd discusses the increasing tendency of data to be spun in order to suit political agendas and calls for expanded information literacy in order to fight against those who spin data solely for political advantage. The clip would be useful for an introductory sociology course, as it might be a way of illustrating the usefullness of analytical skills. The clip might also be useful for teaching a class on the sociology of knowledge because Boyd explains how the meaning behind statistics is itself actively contested and not simply given. Note, this clip might work well with Hans Rosling's talk at Ted, where he notes that empirical data often provide insights which contradict common sense. Submitted By: Lester Andrist Tags: emotion/desire, gender, intersectionality, media, race/ethnicity, representation, sexism, 00 to 05 mins Year: 2007 Length: 1:00 Access: YouTube Summary: Featured in this clip is a public service announcement from the U.S.-based National Center for Missing & Exploited Children's "Don't Believe the Type Campaign." The short clip warns young people to be careful of what they post online. This clip is a good example of how women, and young white women in particular, are represented as vulnerable in popular media. One could argue that the creators of this ad have intuited how to communicate this cautionary message with maximum effectiveness by positioning a young, white women as a vulnerable body. The clip is also promoting a complimentary message about the predatory lust and desire of heterosexual men. This clip might be useful for demonstrating gendered media representations. Submitted By: Lester Andrist Tags: gender, inequality, social mvmts/social change/resistance, false consciousness, feminism, feminist movement, gender ideology, sexism, 06 to 10 mins Year: 1976 Length: 8:00 Access: no online access Summary: The excerpt on gender equality is from a PBS documentary on the various struggles for equality in the US (start 3:50; end 11:50). It documents a struggle over the Equal Rights Amendment showing women that both support and reject the idea. Set in the 1970s, it captures part of the struggle for gender equality that most students take for granted today, thereby demonstrating the spirit of the early feminist movement. Added By: Paul Dean Tags: capitalism, corporations, globalization, inequality, political economy, social mvmts/social change/resistance, subtitles/CC, 21 to 60 mins Year: 2002 Length: 59:00 Access: No Online Access Summary: This is a documentary by the University of Hawaii that introduces globalization through interviews with a variety of people with diverse backgrounds and points of views on what globalization is about. Questions about globalization are addressed, such as: 'What is it?'; 'When did it begin?'; 'Who is in Charge?'; 'Who is Resisting?'; 'What are they Protesting?'; 'Who wins and who loses?'; 'What's Good about Globalization?'; 'What are the challenges facing globalization?'; and 'Can We Change Globalization?' Added By: Paul Dean Tags: crime/law/deviance, foucault, 1984, big brother, disciplinary society, orwell, panopticon, police, privacy, surveillance, 00 to 05 mins Year: 2006 Length: 3:21 Access: YouTube Summary: This is a CNN video on the expansion of security cameras in major US cities, with a heavy focus on NYC. It explores the issues of crime deterrence vs. privacy, and is an excellent video to introduce Foucault's concepts of the Panopticon, Surveillance, and Disciplinary Society. Added By: Paul Dean |
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