Tags: bodies, children/youth, commodification, consumption/consumerism, gender, health/medicine, marketing/brands, sex/sexuality, commercial, humor, menstruation, 00 to 05 mins Year: 2014 Length: 2:20 Access: YouTube Summary: The company HelloFlo has distinguished itself with its innovative marketing of feminine hygiene products, as well as a lively blog and the informative “Ask Dr. Flo” column. This advertisement portrays an adolescent girl who is impatient for the arrival of her first period. At the start, we see her decorating a clean pad with red nail polish. Her mother discovers the pad and pretends that she has been duped. The mother then concocts an extravagant revenge plot in the form of a “First Moon Party,” even though she knows the daughter has yet to have a period. While the advertisement enlists humor to defuse discomfort and embarrassment, the resulting comedy treats male and female characters inequitably and relies upon familiar tropes of conniving girls and devious women. For example, the mother deceives her daughter and exposes her to unwanted attention from men and boys. Grown men do imbecilic things and inspire eye-rolling, while the girl, the supposed protagonist, does something adolescent—after all, she is an adolescent—and suffers punishment. While in the past, a girl might have been daunted by the secrecy and shame surrounding menstruation, here she is discomfited by a denial of privacy, as others take over her rite of passage (one she herself has yet to undergo). The narrative closure comes when the girl admits to her lie and asks whether she will be grounded. Her mother reveals that she has already punished her with the party and then gives her a “period starter kit” as a gift. The advertisement concludes by giving the punchline to a male partygoer who awaits the flow from a sluggish ketchup bottle; he advises another young girl, “Sometimes you just gotta wait.” The ad is framed as a parody, but given the delicate and gendered subject matter, questions arise. How and when can humor dismantle convention? Who is the protagonist? Toward whom is this spot directed? Who is relieved of embarrassment? And to what end? Note that The Sociological Cinema has previously explored how the topic of how menstruation gets handled by the media here and here. Submitted By: Rose Marie McSweeney
5 Comments
Tags: children/youth, class, culture, inequality, marriage/family, annette lareau, child-rearing, concerted cultivation, free range parenting, slow parenting, 11 to 20 mins Year: 2012 Length: 11:26 Access: YouTube Summary: In her book, Unequal Childhoods, Annette Lareau describes two child-rearing strategies. Concerted cultivation (where parents actively foster and assess the child’s talents, opinions, and skills) is more commonly practiced by middle-class families and the accomplishment of natural growth (where parents care for their children and allow them to grow naturally) is more typical of working class and poor families (the differences are illustrated in our previous post). While concerted cultivation is the child-rearing strategy that is more likely to instil skills and dispositions in children that enable them to succeed in the professional workplace, Lareau argues that both strategies have their advantages and disadvantages. This news clip illustrates the style of concerted cultivation, emphasizes its drawbacks, and describes a movement reacting against it. Concerted cultivation is demonstrated by children in the video who discuss strenuous daily schedules, which is motivated by parents who want their children to compete for their place in the world and excel at everything. It emphasizes the disadvantages of this child-rearing strategy with the children experiencing high levels of stress and anxiety, noting that this form of "parenting becomes a cross between a competitive sport and product development." The majority of the clip discusses Slow Parenting (also called free range parenting), a movement of parenting that reacts against these pressures. It features commentary from Carl Honoré, whose books Under Pressure and In Praise of Slow, encourage parents to slow down. He describes the strategy and its merits this way: "Slow parenting is about bringing the balance back; it's about giving children the time and space to explore the world on their own terms, at their own pace, to make mistakes and learn from them--to get bored even so that they can learn how to create ... and work out who they are rather than who we want them to be." The clip goes on to interview parents who have practiced an extreme form of this (e.g. allowing their 8-year old to travel alone on the subway) and have been criticized by people for being irresponsible. A second function of the clip is to show a cultural practice that could lessen inequality between middle-class and working-class parents. If slow parenting (which more closely resembles the accomplishment of natural growth strategy) were encouraged among middle-class families, it might help to diminish the privileges conferred upon middle-class children while improving their quality of life. Submitted By: Paul Dean Tags: children/youth, culture, discourse/language, gender, intersectionality, prejudice/discrimination, race/ethnicity, colorism, racism, self-esteem, 61+ mins Year: 2011 Length: 68:00 Access: YouTube Summary: As stated on the film's website, "Dark Girls is a fascinating and controversial documentary film that goes underneath the surface to explore the prejudices that dark-skinned women face throughout the world. It explores the roots of classism, racism and the lack of self-esteem within a segment of cultures that span from America to the most remote corners of the globe. Women share their personal stories, touching on deeply ingrained beliefs and attitudes of society, while allowing generations to heal as they learn to love themselves for who they are." Filmmakers D. Channsin Berry and Bill Duke spoke about their own motivations for making the film, citing their own experiences with colorism or, discrimination based on skin color. Specifically, Duke cites a famous social psychological study design in which young black children are presented with two dolls--one black and one white--and are asked to point to the doll that is not pretty, not smart, bad, etc (this study is explored in more detail in the short film A Girl Like Me). Repeatedly, the children selected the black doll. Duke points to CNN's reproduction of this test decades later, which had similar results. This film would be useful to screen in any course that examines race, the intersection of race with gender and class, racism, and various dimensions of the self. Similar themes about discrimination and skin color are explored in the short film Shadeism. Submitted By: Denae Johnson and Valerie Chepp Tags: inequality, prejudice/discrimination, race/ethnicity, white privilege, 00 to 05 mins Year: 2014 Length: 2:08 Access: Fox News Summary: This video offers a common reaction to conversations of white privilege, and a misunderstanding of the way it works. Princeton University Freshman Tal Fortgang appears on Fox News to defend himself against claims that he has white privilege. Fortgang argues that advocates do not actually understand what "check your privilege means" and that there are many white males that do not have the privileges that people think they have. He states: "It's just as wrong to judge someone on the basis of their skin if they're white ... if they're not prejudiced on principle." Fortgang concludes by arguing "The idea that my white skin has gotten me everything that I have handed to me on a silver platter is laughable because I am two generations removed from Hitler trying to kill my grandparents." While Fortgang is correct in stating his white skin has not given him everything he has (anti-racist activists do not suggest it is), he ignores the role that being white plays in according white people various social advantages. For example, being white accords people many invisible advantages in wealth accumulation, the labor market, schooling, everyday encounters, and politics. Viewers might critically reflect on whether or not individuals have to be prejudiced for white privilege to be reproduced? The reality is that institutions are structured in a way that systematically reproduces various privileges for whites. For a thorough discussion of this, see our blog post analyzing white privilege (contrary to Fortgang's comments, these links state quite explicitly what it means to have privilege). It is also important to note that discussing white privilege does not preclude the reality of other simultaneous forms of privilege and disadvantage, including disadvantages that Jews, the working-class, homosexuals, women, and so on, have experienced (or the ways in which those disadvantages intersect and overlap). Thanks to Avery Winston for suggesting this clip! Submitted By: Paul Dean Tags: capitalism, consumption/consumerism, corporations, culture, economic sociology, marketing/brands, marx/marxism, political economy, theory, charity, corporate social responsibility, cultural capitalism, morality, starbucks, žižek, 06 to 10 mins Year: 2010 Length: 10:56 Access: YouTube Summary: In this animated segment of a longer lecture, Slavoj Žižek critiques the cultural dimensions of contemporary capitalism. Žižek begins by stating how capitalism has changed from a dichotomy between production and traditional charity (e.g. Soros earns money by exploiting workers then gives it back to humanist causes), to a form of capitalism that brings the dimensions of morality and consumption together. He offers several examples of this "cultural capitalism," including Starbucks and Tom's Shoes. In each of these instances, the act of consumption and doing good are part of the same process, which has now been universalized throughout capitalism. It is meant to make people (i.e. consumers) feel good about themselves in that they are helping poor people or a degraded environment. However, Žižek argues that by participating in this system, consumers are actually "prolonging the disease ... rather than curing it." He promotes changing the structure rather than this sort of charitable act: "The proper aim is to try and reconstruct society on such a basis that poverty would be impossible and the altruistic virtues have really prevented the carrying out of this aim." He compares this system to slave owners who were kind to their slaves because they prevented oppressed slaves from realizing the core injustice of slavery; in other words, it suggests that we are doing enough to address the system's ills and prevents more significant change. While there is an implicit argument to do away with capitalism here, Žižek explicitly states that 20th century socialism was a "mega catastrophe" and does not promote a return to that system. The clip also works well to initiate critical discussions of corporate social responsibility, Fair Trade, and other social certifications, and begin to imagine what more radical alternatives might look like. Submitted By: Paul Dean Tags: class, politics/election/voting, prejudice/discrimination, race/ethnicity, American South, desegregation, george wallace, political parties, race relations, segregation, 61+ mins Year: 2000 Length: 172:35 Access: YouTube (part 1; part 2) Summary: This three-hour PBS special documentary, titled George Wallace: Settin' the Woods on Fire, chronicles the life and career of Alabama Governor, George Wallace, well known for being the leader of pro-segregation policies during the 1960s. However, before his election as governor, he first ran for office in the 1950s and was considered a moderate who spoke against the Klu Klux Klan. In this election, Wallace's focus was on economic inequality instead of race relations, and he was endorsed by the National Association for the Advancement of Colored People (NAACP). This focus resulted in Wallace's loss to opponent John Patterson. The film goes on to document Wallace's transition into a leader of segregation throughout Alabama and the United States. The film's website offers additional educational resources, including a timeline of his life and political career, election maps, relevant people and events, and a teacher's guide. Additional resources, including transcripts, primary source documents, and a list of suggested reading, are also available on the film's website. George Wallace: Settin' the Woods on Fire won the Sundance 2000 Film Festival Special Jury Prize. Submitted By: Anonymous Tags: discourse/language, emotion/desire, gender, intersectionality, media, prejudice/discrimination, race/ethnicity, sports, American football, racialized masculinity, racism, 06 to 10 mins Year: 2014 Length: 6:39 Access: msnbc Summary: On January 19, 2014, the Seattle Seahawks defeated the San Francisco 49ers in a game thrilling victory that secured their spot in Super Bowl XLVIII (which they went on to win). Immediately following the Seahawks' defeat over the 49ers, Seattle cornerback Richard Sherman gave an emotional, on-field post-game interview with FOX Sports reporter Erin Andrews. In the interview, Sherman portrayed a loud and brash display of aggression, in which he “trash talked” San Francisco receiver Michael Crabtree. In this clip, political commentator and TV host Chris Hayes highlights how the media framed Sherman--a black football player--as a “thug” after the interview. Hayes discusses the framing of black men and athletes as violent and hypermasculine with Dr. Jelani Cobb from the University Connecticut. This clip would be useful to guide discussions on the intersections of race and gender, racialized masculinity, and perceptions of threat and violence. Submitted By: Denae Johnson Tags: economic sociology, inequality, rural/urban, oil boom, rural poverty, 00 to 05 mins Year: 2014 Length: 5:30 Access: YouTube Summary: While generating windfall fortunes for a few, economic booms typically create a host of dysfunctional consequences for many others. This is certainly the case for those living in southern Texas towns that sit atop the Eagle Ford shale field, which produces $15 million of oil per day. This New York Times video documents the efforts of one resident, a former ranch hand now roughneck, to supplement family groceries by hunting feral hogs in the brush country. The associated Times article addresses the especially adverse economic effects of the boom for the many poor living the region, while also producing in general, uncontrolled population growth, an upsurge in traffic fatalities, and rampant environmental degradation, among other problems. Together, the video and article show the extreme hardship that exists alongside the vast economic wealth. They paint a grim picture of rural poverty where basic infrastructure (e.g. police, local government, potable water, sewers) is missing and which help to reproduce generations of poverty. Additional analysis can be found in a recent series of articles appearing in The Texas Monthly about Eagle Ford, including this extensive piece by Brian Mealer on boom-related social issues. (Note this is a modified version of Michael's blog post at So Unequal. Photo from Nicole Bengiveno/NYT.) Submitted By: Michael V. Miller Tags: discourse/language, inequality, race/ethnicity, chicago, colorblind racism, gentrification, myth of meritocracy, post-racial, racism, shakti butler, white privilege, 61+ mins Year: 2013 Length: 90:48 Access: Vimeo Summary: [NOTE: Audio may be low during segments of this film so you may want to turn your audio up or use headphones.] Dismantling White Privilege is a documentary featuring interviews with students, faculty, and staff of DePaul University, as well as filmmaker and educator Shakti Butler. The film explores and analyzes white privilege and its various nuances in American society. The film is perfect for classroom instruction because it is broken down into topics, including "dealing with race" (7:17), a race analysis of the movie The Help (35:36), "gentrification" (43:56), "dealing with white privilege" (46:20), "colorblindness" (59:43), the presumption that the U.S. is "post-racial" (65:35), "the myth of meritocracy" (68:53), the intersection of race, privilege, and language (70:35), "talking about race" (78:58), and "where do we go from here?" (84:39). Each topic features a wide array of voices, opinions, and strategies about how to move forward in a country still plagued by the legacy of racism. Submitted By: Timothy Lydon Tags: discourse/language, knowledge, prejudice/discrimination, race/ethnicity, social mvmts/social change/resistance, theory, privilege, racism, standpoint theory, 00 to 05 mins Year: 2014 Length: 5:49 Access: YouTube Summary: This short clip from Huffington Post Live features social media activist Suey Park, who is interviewed by the program's host, Josh Zepps. With Park at the helm, the interview plays as a virtual thrill ride, careening through the convoluted caverns of white male privilege and deftly swerving to miss the host's attempts to sabotage and derail. Before elaborating, a little background is in order. Zepps' interview with Park was based on #CancelColbert trending on Twitter, a hashtag Park started. The hashtag was in response to a tweet sent from an account affiliated with The Colbert Report, which reads, "I'm willing to show the Asian community I care by introducing the Ching-Chong Ding-Dong Foundation for Sensitivity to Orientals or Whatever." It's worth mentioning that the tweet was apparently sent with the intention of lampooning Dan Snyder's recent announcement that he'll start a foundation to benefit Native Americans, instead of changing the racist name of his Washington, D.C. football team (more on that topic, here and here). During the interview, Zepps presses Park to concede that "the intent of the Colbert tweet was to criticize," but Park responds that irrespective of the ironic intention, the tweet missed its mark. "I really don't think we're going to end racism by joking about it," Park explains, "I'm glad white liberals feel like they are less racist because they can joke about people who are more explicitly racist, but that actually does nothing to help people of color." Zepps counters by suggesting that Park's energy would be better spent attacking Dan Snyder, and to this, Park recenters the discussion, explaining that the issue is about changing the behavior of white liberals, not what Josh Zepps thinks people of color should protest. Then, refusing to mince words, Park adds that Zepps is in no position as a white man to decide whether people of color are misguided in protesting the Colbert tweet. In response, Zepps resorts to calling his guest's opinion "stupid," and the segment ends shortly thereafter. There is a lot going on in this five-minute exchange between Zepps and Park, but I'll mention one point here. First, I think the conversation is an interesting example of how whites--including white liberals—often attempt to discredit and minimize the grievances of people of color. Zepps is following in the timeworn tracks of minimization and silencing: 1) "It's not a legitimate grievance because you don't understand the intent"; 2) "Okay, you understand the intent, but it's not a legitimate grievance because there are more important problems to protest"; and finally, 3) "Your opinions are stupid." The problem, as I see it, and the reason Zepps and Park will never find common ground, is that Zepps fundamentally rejects the legitimacy of Park's claims about what she and other people of color find offensive. Certainly, as a matter of principle, neither Zepps nor any other white person can be the one who ultimately decides whether a person of color has a right to be offended, but more to the point, white people occupy a structural position of privilege and power, and from that position, it is even predictable that they will not see eye to eye with people of color. Zepps clearly counts himself a logical man, who is capable of arriving at reasoned perspectives, but his logic is infected by the false premises of white privilege. He would do well to consider the many insights of standpoint theory, which argue that people working from the "outsider-within" perspective occupy a unique position, allowing them to recognize patterns of domination. Submitted By: Lester Andrist |
Tags
All
.
Got any videos?
Are you finding useful videos for your classes? Do you have good videos you use in your own classes? Please consider submitting your videos here and helping us build our database!
|